Become a Partner
Changing driving. Driving change.
At the Safe Roads Challenge, we’re on a mission to reduce vehicle collisions and save lives through innovative solutions and impactful initiatives. By uniting communities to create and maintain safer roads, we’re making a difference—and we need your help.
Through our incentive-based system for safe driving, we inspire drivers to adopt safer habits while fostering stronger, more mindful communities.

27%

proven decrease in risky driving events
7-14%

reduction in overall fuel costs and CO2 emissions
5M

safe driving trips and more are recorded by our safe driving community
55.3M

safe miles driven and more
by our community
Now is the right time for change.
Did you know that every minute, five people are injured in collisions, and one person loses their life every 12 minutes. With the Safe Roads Challenge, we are committed in changing this narrative.
42,839
lives are claimed due to vehicle collisions in 2021, a 10% increase from 2020.
6.1M
reported car crashes occurred on U.S. roads.
12,330
deaths caused by speeding, 29% of all traffic fatalities—a record high since 2007 and an 8% rise from 2020.
$340B
estimated economic cost of all traffic collisions in 2019.
Source: NHTSA
Partner with us to drive change
When you partner with the Safe Roads Challenge, you’re aligning your brand with a cause that truly matters. Together, we can make our roads safer, build stronger communities, and create lasting change.
We offer a range of partnership opportunities, and we’d love to discuss how we can work together.
Align your brand with a respected cause that’s making a real difference.
Position your brand as a leader in community safety and environmental stewardship.
Enhanced brand visibility and customer engagement.
You and your customers can be active participants in driving change in your community
Our Reach and Impact
Innovative Solutions
From our gamified app to community-driven programs, our creative approach delivers measurable results.
Strong Community Presence
We’re dedicated to fostering a culture of responsibility and cooperation within communities.
Proven Results
Our initiatives have already reduced collisions and saved lives in various communities.

We work as a community
Drivers/Individuals
Contributing to safer roads with each safe trip.
Responsible Brands
Sponsor our mission for road and community well-being through CSR.
Driver Education
Equipping new drivers with latest techniques and defensive skills for confident driving.
Organizations
Building teamwork and community impact through school groups, charities, or caring individuals.
Employers
Prioritizing employee safety by encouraging a culture of safe driving within the organization.
Researchers
Using data from the Safe Roads Challenge to support evidence-based road safety initiatives.
We’re serious about building a consistent, upward path of positive social impact.
These outcomes highlight the program’s effectiveness in preventing collisions, promoting safer communities, and supporting environmental sustainability through better driving habits. We’re committed to driving these numbers even higher each year, and your sponsorship plays a vital role in making that happen.
Safe Roads Challenge Social Impact Report 2024

of our driving community maintained a handling score of 67+ last year, reflecting smoother control, less aggressive driving, and better road safety.

of our driving community maintained a phone score of 67+ last year, indicating focused, alert driving and reduced distractions.

of our driving community maintained a speed score of 67+ last year, reflecting safer speeds and fewer speed-related collisions.

of our driving community maintained an average eco score of 67+ last year, showing efficient driving, better fuel economy, and lower emissions—all supporting sustainability.
95%
of the respondents in our recent survey reported noticeable to significant improvements in their driving habits.
84%
of respondents in our recent survey reported noticeable to significant improvements in driving confidence.
84%
of respondents in our recent survey say they would definitely recommend the app to their friends and family.
Our solutions in action
We performed a 90-day study involving an organization with over 6,000 drivers. These drivers delivered parts daily to customers using light-duty vehicles. We initially observed their driving behavior without revealing their scores to establish a risk event baseline. Following this study period, we provided their individual scores and revealed where they ranked in the company drivers.
The trial revealed that giving drivers feedback on their driving behavior showed a 27% reduction in risk events and a 7-14% decrease in fuel usage. These results highlight the potential for our solutions to make a real difference in driver safety, especially for young drivers, while promoting a more sustainable future.
Case study
What our community is saying

Abby17
It’s is nice to see how well I’ve driven and it gives me more motivation as a beginner driver to practice!

gavin2008
I like that the fun part of competing with friends and the gift cards you can win!

gavin2008
I like that it tells you what you need to improve on and that it tells you how fast you’re going. I love the daily trivia and challenges for safer driving, and that you get rewarded for you safe driving! And that the company helps you learn and helps become a better and safe experience driver.`

sl@vin@49
I love that my 16-year-old daughter is working so hard to keep her score higher than mine! It is helping us as parents teach her good driving habits.
What our partners are saying
We strive for great relationships with our partners.

We have developed such a meaningful partnership with Medidas and their mobile gaming application, Safe Roads Challenge (formerly TrypScore). Both of our businesses are driven by the same thing, the desire to help people, which makes us a great team. The app incentivizes safe driving and our 5+ years of sponsorship of it has proven to be mutually beneficial through joint marketing efforts, driver data access, and of course, the promotion of safer roads in our communities.
– Katie, Safe Roads Partner

The SRC team is extremely prompt and willing to help in any way they can. They are quick to send over materials, respond to emails, and set up meetings. I appreciate their willingness to support Children’s Wisconsin. However they can, and I especially appreciate their openness to feedback.
– Bria, Safe Roads Partner

Our partnership has been invaluable and key in driving positive change in keeping our young drivers safe in Wisconsin. The Safe Roads Challenge team has been incredibly responsive and resourceful with our whole team. Just keep doing what you are doing because you are saving lives!
– Randy, Safe Roads Partner
We have proven our solution works, now we're looking for local businesses like you to get involved and fuel road safety today!
To spread awareness and reflect a strong perspective into our campaign, we actively work with driver educators, Department of Transportation (DOT) representatives, safety associations, employers, and children’s hospitals.
We are thankful to these amazing businesses and groups who believe in our mission and amplify our movement for safer roads.



















Join us to make roads safer—for everyone
Partner with the Safe Roads Challenge and demonstrate your commitment to safe driving, social responsibility, and community well-being. Together, we can drive change and create a safer environment for all.
Ready to make a difference? Fill out the form and we’ll be in touch to discuss sponsorship opportunities.